Description
Specific to KBB, improve best practices in showroom customer engagement. This advanced course of 40 key tips continues with understanding needs, objection handling techniques, how to agree on the next stage and alternative options in closing the sale.
The course utilises 30 years of KBB and Merchant sales experience from tutor Simon Acres, formally Group Sales Director at Omega PLC & former Retail Corporate Chairman of the KBSA Association
Discounts available for multiple purchases
Example trailer
Advanced Customer Engagement Content
The content has been written by Simon Acres and will demonstrate best sales practice in customer engagement.
What’s included
- Training video content
- Certificate of Achievement
- Complimentary access to a specific KBB Facebook group (where your training tutor can answer further questions)
Learning outcomes
- Approaching the customer
- Engaging with the customer
- Maximise order value
- Mirror your customer
- Rapport building
- Avoid prejudgements
- Fact finding
- Understand competitor visits
- Frustrations first
- Communication options
- Relay your differences
- Open questions
- Probing questions
- Previous buying experiences
- Customer proposals
- Assume the order
- Needs first
- Uncover the real budget
- Investment not cost
- Stretch the budget
- Quick tip
- Qualify the brief
- Why buy from me?
- Lead with benefits
- Design for the future
- Garden path closing
- Safety in numbers
- Feel, felt, found experiences
- Bright work mode
- Uncover real objections
- Negatives to positives
- Maximise order value
- Justifying price
- Always be closing
- Self analise
- Repead back accepted benefits
- Control with agreements
- Follow up process
- Confidently propose your solution
- Appreciation equals referals